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Business Services |
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Media agencies are under constant pressure from advertisers to deliver improved results for less cost. This impacts on staff and systems development, and the temptation to compromise standards to reconcile client demands with profitability is never far away. Additionally, the trend towards agency group consolidation also brings its own problems and pressures, particularly in areas like account conflict and client data security. EMM is setting standards for the industry. We know the agency field from direct involvement and experience, and we offer services to agencies to help them meet their client obligations, while still improving business performance. (We will never, however undertake projects for agencies which could compromise our primary obligations to advertisers). Our services in this area include : |
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| Management and Staff Development | ||
| EMM works at all levels within both client and agency organisations. We have done this in every major media market in the world, so we appreciate the importance of national culture in a business context. We understand that clients operate across every business sector, and that for those clients to get the best service from their agencies, they must know how to manage them. Conversely, as service providers, agencies must know how best to respond proactively and reactively to their clients' needs in order to produce the best work. | ||
| Mergers and Acquisitions (M&A) advice | ||
| EMM has experience of working closely with most of the leading (as opposed to just the largest) companies across all of the world’s major markets. This allows us to develop unique insights into both established services and evolving trends, across a broad spectrum of communications businesses. This breadth of experience gives us an unparalleled ability to match purchasers with vendors and vice versa. | ||
| Confidentiality Assessments | ||
| EMM evaluates agencies' provisions for protecting privileged client information. Through the use of on-line self-completion questionnaires and physical site visits and interviews, EMM comprehensively evaluates every aspect of the agency’s operations to determine where potential confidential information leakages or compromises could occur. | ||
