EMM in the News

Scrutiny goes global - August 2005

The audits cometh - Marketing Magazine: June 2005

Are you being robbed? - Adformatie: June 2005 (Article in Dutch)

Pitching for media effectiveness - Markedforing: May 2005 (Article in Danish)

EMM new appointments - Campaign: May 2005

Canadian media directors council - CMDC Conference: May 2005

Why media audits are a good thing - Media in Canada: March 2005

Snakes and ladders - Admap: December 2004

More bang - same bucks? - Financial Times: September 2004

Russian media: wild or west? - Admap: September 2004

CPT - Not the BE.. all - Media & Marketing Europe: February 2005

EMM predictions for 2004 - Presentation: January 2004

Agency experience - Babes in medialand - Mediaweek: January 2004

Meet the gatekeepers - Mediaweek: January 2004

Frequency and recency: Keeping your customers close - Admap:                                                                                             July /August 2003

How effective are your frequency models? - Admap: November 1999